Thursday, June 18, 2026
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HomenewsKroenke dangles $13m Rolls-Royce incentive for Arsenal's historic UCL final

Kroenke dangles $13m Rolls-Royce incentive for Arsenal’s historic UCL final

In what would be the most extravagant bonus in football history, Arsenal owner Stan Kroenke is reportedly ready to gift every member of his first-team squad a brand new Rolls-Royce Phantom if the Gunners defeat Paris Saint-Germain in Saturday’s Champions League final .

According to widespread reports emerging from London on the eve of the Budapest final, the American billionaire has promised the ultra-luxury vehicles—each worth between $530,000 and $580,000—as a reward for delivering Arsenal’s first-ever European Cup .

For a full 23-man squad, the outlay would exceed $13 million, a staggering sum that underscores how close Kroenke is to ending the club’s decades-long wait for continental glory .

A Night of Firsts on the Line

The stakes could hardly be higher for the north London giants. Arsenal has never lifted the Champions League trophy, coming agonizingly close only once—a 2-1 loss to Barcelona in the 2006 final .

Now, after securing the club’s first Premier League title in 22 years just two weeks ago, Mikel Arteta’s side stands 90 minutes away from a historic double .

Some reports go further, suggesting the largesse will not stop at four wheels. French sources indicate that players might also receive custom Richard Mille RM 41-01 Tourbillon “Soccer” watches—a timepiece designed specifically for footballers valued at approximately $950,000 each .

Kroenke’s Championship Blueprint

The incentive structure mirrors Kroenke’s approach across his American sports empire. The owner of Kroenke Sports & Entertainment has watched his Los Angeles Rams, Denver Nuggets, and Colorado Avalanche all win championships in recent years, with Arsenal’s Premier League title adding to that haul in 2026 .

“He knows what it takes to motivate athletes at the highest level,” a source close to the ownership group told reporters. “This is a once-in-a-generation opportunity for this club, and the message is clear: go finish the job.”

The Final Hurdle

Standing in Arsenal’s way is a formidable PSG side that has won the competition before and boasts a glittering attack led by Ballon d’Or winner Ousmane Dembélé .

Kickoff at the Puskás Aréna is set for 5:00 PM UK time . The French champions are chasing their own piece of history—a successful title defense—while the Gunners seek to cap a perfect European campaign, having gone unbeaten through the tournament so far .

When asked about the reported bonuses, Arteta deflected attention back to the pitch earlier this week. However, former Arsenal captain Martin Odegaard acknowledged the weight of the occasion: “Now we have the chance to do something that they [the Invincibles] haven’t done. It’s something nice to play for” .

If the lure of silverware wasn’t enough, the promise of a fleet of Phantoms idling in the Emirates car park may just be the ultimate final piece of motivation.

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